KRISTEN SHOATES

Strategic storytelling

WRITING | BRANDING | STRATEGY

 
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I help you discover your story, clarify your message and put it into words, so you can connect with your audience and bring your vision to life.

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Hi! I’m Kristen.

I’m a copywriter and strategist, and I help brands like yours grow through strategic storytelling. Whether you need help figuring out who you are and what your message is or you just need someone who can crank out that email or blog post for you, I’ve got you covered.

 
 

View My Work

 

Latest Love

Kristen and I have worked together for quite a while, and I think I’ve called her my ‘word goddess’ and ‘lifesaver’ more than a dozen times. Kristen finds the words I’m missing while still staying authentic to my voice. Her communication is always on point and brightens my day.
— Annika Bielig Bussmann, founder and editor of SOULBASE Magazine
Kristen Shoates is a branding goddess. Her ability to beautifully, accurately AND concisely capture the heart of a business, brand or personality is unmatched.
— Kristin Carver Smith, Chief Strategist, two|pr, President, Kristin Carver Smith, LLC
 
 
 
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I can’t express enough what a joy it has been to work with Kristen on many projects through the years. She has an incredible talent for uncovering language that can position a brand in a unique and compelling way. If you are looking for someone to help you create a brighter tomorrow for your brand, Kristen is a great first step!
— Chris Ward, designer and co-creator
Working with Kristen is a dream! Like most entrepreneurs, I’m protective of my brand and our voice. From the first conversation, Kristen listened and then gave us that brand voice back with more bounty than we could have imagined. I couldn’t imagine not having her (and her fierce talent) on the team.
— Christopher Lester, founder, Clifton + Leopold
 

Journal

A collection of creative essays, stories and insights.

 
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Free Consultation

Ready to tell your story? Get a free 15-minute consultation, and let’s discover the best way to tell it together.